Another week, another turbulent seven days in the crypto markets.
If you’re here for the long term though, coins are on sale!
Marketing & Growth Hacking
We received several queries this week about marketing plans
for the CoinFi April 6 open beta release. Some of you have wondered why you're not seeing a big hyped-up marketing push.
In order to focus on delivering the best possible product, April 6 is a soft release, where we roll out a product skeleton and start gathering user feedback. Over the coming weeks, we'll be testing and integrating more features while gathering real user data.
Although there are no fireworks planned for April 6, this is also a great opportunity to share more about our longer term marketing philosophy and a bit of what goes on behind the scenes.
Another week, another 7 days flown by.
Does it feel like time goes by faster as we get closer to April 6?
Interviews With Da Hong Fei of NEO, Jack Lu of WanChain, Max Kordek of Lisk, Loi Luu of Kyber Network
Last week, we sent 5 members of the CoinFi team to Token2049. While we’re frequently amazed at the rapid pace of evolution in the crypto space, it’s always humbling to see this innovation in person.
The one theme we observed at Token2049 - and one that we predicted from the beginning – was that institutionalization is quickly coming to the crypto space. While the industry is still quite immature compared to traditional finance, the infrastructure for this fledging new asset class is being created at this very moment - and it’s happening incredibly fast.
The rate of change in the crypto industry is truly astonishing. It’s hard to predict where this industry will be in a few months time, let alone a few years, but we spoke to several industry leaders who shared their insights.
Another week, another crank of the flywheel for the CoinFi team.
While there’s still many months of work ahead of us, every week we see a bit more progress towards a platform that will be the first destination in every crypto investor’s workflow.
We’re now only a little over a month away from CoinFi’s first public beta release!
It’s been another busy, heads down week for the CoinFi team focused on hiring and product development. We’ve been making progress on all fronts.
Kung hei fat choy!
It’s the Lunar New Year here in Hong Kong so the city’s usual lightning pace has slowed to a crawl, but that hasn’t stopped the CoinFi team from having a busy week!
The last 6 months has been a non-stop sprint for the CoinFi team. We’ve gone from a team of 3 cofounders to a team of 12 and growing.
Going through an ICO gave us the opportunity to share the vision for CoinFi with the world and build a passionate community of early adopters who are excited to see CoinFi grow. However, the ICO process also demanded the full-time attention of the entire CoinFi team, leaving us with less time for product development.
With token issuance complete, we finally have time again to focus on our core mission of bringing Wall Street caliber trading intelligence to the blockchain. We’ve been hard at work pushing towards our first big milestone, the April 6 open beta launch.
Here’s an update on some of what we’ve been up to in the past couple weeks.